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Social Media Marketing - specialized experience leading PPC and SEO marketing strategies.
An MBA with 5 years of experience developing and managing marketing campaigns and specialized working knowledge of Google Analytics and AdWords, seeks the role of Social Media Marketing Manager with XYZ Inc. to implement successful digital marketing campaigns and provide exceptional thought leadership.
Three years of specialized experience leading PPC and SEO marketing strategies
Managed social media accounts for four businesses with yearly sales over $500,000
Certified Digital Marketer 2016, Udacity
Received Employee of the Year Award at ABC Company 2018 and 2019
Implement paid search media plans and effectively build strong relationships with internal and external (vendor) teams
Outstanding verbal and written skills in English and German or Spanish or French
Proven experience driving SEM strategy and execution
Experience with common Adobe Analytics (Site Catalyst), Tableau, Adobe Experience Cloud and marketing data warehouse platforms
Looking for a thrilling entrepreneurial experience and willing to learn in a fast-moving environment
Closing collaboration with other marketing channel managers for smooth 360 experiences
ABC Company, Nashville, TN, 2017-2020
Social Media Marketing Associate
Built a 15k Facebook following and 20k Instagram following for new startup, increasing leads by 160%. Developed compelling CTAs for website and social media copy, producing a 60% increase in sales.
Formulated Instagram strategy and collaborated with influencers in our market to promote top-selling products, resulting in $200,000 net sales in three months.
123 Company, Austin, TX, 2014-2017
Team leader for the design and development of new mobile application.
Conducted A/B testing on paid Facebook and Instagram campaigns, resulting in a boost in conversion from 70% to 90%.
Implemented innovative SEO strategy to increase organic website traffic 200% in five months.
Anonymous Corporation, Los Angeles, TN, 2015-2017
Social Media Intern
Experience in search engine marketing, Experience with bid monitoring and adjustment of search media campaigns across multiple sites.